In our laboratory we create complete product concepts. We offer professional marketing consulting when working on new brands. We work based on detailed analyses of the latest trends, so you can be sure that both the product idea and the formulas will reflect market needs and niches.

We offer a comprehensive new product development service, as well as work according to the Client’s guidelines. We manage and coordinate the entire process of creating a new product, from idea to distribution.

Implementation stages

1

Marketing concept for the new brand: target group, brand philosophy and values

2

Product concept: defining product differentiators, budget assumptions and packaging concept

3

Product creation: preparing product-fill samples, testing fills and presenting the visual packaging concept

4

Project development: selecting ingredients and packaging materials, determining unit cost

5

Testing and registration: stability tests, transport tests, microbiological tests and application tests

6

Production: ordering raw materials, defining key quality parameters, production, distribution and sales